Pearson, the world's leading education company, thought it would take 1 to 2 years to mobile-enable their websites. With Kapow, it took 2 weeks.
Mobile Enablement Solution:
Retail / Commerce
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Reach new customers with mobile e-commerce applications from your existing web commerce site — without coding
Mobile access to online information has become the standard mode of access, especially for students and professionals. With Kapow you can meet this growing demand in a few months — without years of costly development — by building a mobile front-end that leverages the information and underlying e-commerce infrastructure "as is" from your existing website.
Featured Customer Success Stories in Mobile for Retail and Commerce:
Challenge
- Pearson's customer base is largely made up of students, who prefer mobile access to information.
- They wanted to revise existing web content to support both large screen and mobile screen formats, but it would take an estimated 1 to 2 years, exceed budget and cause significant disruption to existing websites.
Solution
- Pearson used Kapow to leverage existing web content and underlying e-commerce infrastructure “as is.”
- With Kapow, Pearson created a service and database layer on top of their existing websites, and then built a mobile front-end on top of the new layer.
Results
- Pearson delivered mobile-enabled websites to students in just 2 weeks.
- They saved over 7 months of developer resources.
- “With Kapow web services, we saved 3 months of development time and costs for each mobile project.” Aravind Pochiraju, Chief Architect, Pearson
Mobile commerce leader uses Kapow to automate web data extraction, freeing technical staff from routine maintenance tasks.
Challenge
- The company's value proposition depends on seamless integration with partner sites.
- They were using custom-built web data extraction technology that was costly to build and maintain.
Solution
- Kapow automates web data extraction, with no coding required.
- Using a single PIN, users can check rewards information and view targeted, timely offers from their mobile devices.
Results
- Supports company value proposition by enabling users to view offers in real time from mobile devices.
- No coding approach to web data extraction frees technical staff for higher value work.